In this week’s lecture we looked at design from the user's perspective in greater detail. First we looked at the user at a cognitive level. The three key cognitive aspects related to HCI are attention, perception and memory. Interfaces should be designed to draw our attention to certain details where appropriate, be perceptually unambiguous and use appropriate output for sensory modalities, and rely on recognition over recall to reduce load on memory (although due to cognitive techniques like scanning and chunking there is no need to keep the number of items on the page in accordance with the 7+/-2 rule). Secondly we looked at user research methods, which we also did in the second half of the seminar. The toolbox of research methods for the interactive designer is very diverse, including things like ethnography (which follows a real world context research paradigm), focus groups, card sorting, eye tracking, cognitive walkthroughs, and many more. Some are purely done by usability experts (which are cheap and quick) and others involve the user more (which are generally better suited for user centred design).
In the seminar we found out that we would be evaluating and re-designing four of the Traveline websites, which are used to provide information to the public on public transport. Two speakers came in to talk about Traveline and the class asked questions. It appears that our ideas may actually effect real change on the websites, which is great. However the political and financial influences will mean that only changes into the frontend interface end will likely be taken into serious consideration (because of its cheapness and ease of implementation). Nonetheless, I’m convinced that it will be an interesting and highly valuable experience. It’s just the sort of thing we will be doing as real interactive designers. I want to bring interactive maps to the site, but we will have to see whether this is viable and also most importantly whether users want maps. The needs of the user found from our own user studies are a key part of this exercise. The user always comes first in UCD!